The service uptime is commonly overlooked by many people when they are looking for a new website hosting provider, but it can often be much more important compared with the actual plan features. It won't matter how good a plan is if the sites hosted inside the account are offline for extended time frames. Such downtimes in many cases are penalized by search engines, not mentioning the fact that visitors will most likely not return to a website they encounter complications with. For this reason, you must always check the stability of the web hosting service before getting a new account to be certain that the success of your Internet sites won't depend on third-party factors, but entirely on their content and on your advertising and marketing campaigns.